In network marketing, one of the biggest challenges is your posture. When I talk about posture, I don’t mean the way you sit but rather your overall confidence, charisma and composure when it comes to pitching your network marketing business to your prospects and training your downlines.
When someone is new to network marketing, they tend to approach those who are very close to them personally or people who are of a lower social status compared to them. They tend to seek out those who are.
Younger than them in terms of age and experience.
People who are earning less money than them.
People who are less confident than they are.
People who seem to be going through a lot of struggles in life outwardly.
People who are generally not doing as well as they are.
Now, there is nothing wrong in sponsoring ‘down’ per se, but think for a moment… if you build a team that is worse off than you, what do you think your organization will be like What about your people, would they be doing the same thing.
How much lower can you go before the sponsoring chain hits rock bottom?
Of course, I’m not implying that a person of a humble and lowly stature cannot achieve success in network marketing but I’m referring to the duplication process.
If you want to achieve tremendous results in your downline building efforts, you have to be able to sponsor ‘up’ which means approaching people that are generally doing better than you. You must look for people who are older than you, have more experience than you, people that you respect, etc…
“But they probably won’t listen to what I have to say…”
Yes, you might think like this… but here are a few tips when it comes to sponsoring up and why you must do it no matter what.
Sponsoring up builds your confidence.
Better to have 1 quality downline than 10 people who will do nothing.
You will surpass mental barriers you have never thought possible because you are able to get a breakthrough.
Sponsoring up will give you a chance to tap into networks that are far beyond your reach. If you have a CEO in your organization, he will open doors in ways that you cannot imagine.
Don’t worry if they won’t listen to you. You must always refer the prospect to a stronger upline in your organization. Let the stronger upline ‘close’ him and train him initially and as he or she gets more into the business, they will in turn respect your leadership as well.
Remember, always aim for the moon… even if you fail, at least you will clear the fence.
Jimmy, when you think of network marketing, you think of lead generation, sponsoring prospects, commission plans…
But posture ?
Well I have to say, you`re quite right and so many people overlook this when prospecting to new business contacts. If you have bad posture, they WILL pick up on it and may put them off, wanting to work with you.
Good posture promotes confidence and that WILL be noticed by your prospect and may be the difference in them joing your business !
Great post…!
Mick Staines – The Easy Networker